FOX Sports was selected as an early beta partner for Instagram Stories, giving our team the opportunity to experiment with the new platform and its creative possibilities.
I collaborated with motion designers and video editors to create graphics for the first live NFL Playoff Predictions “Quick Hits” show on Instagram, featuring talent from FS1 studio shows.
The campaign launched with Visa as our first branded content partner and reached 571K+ viewers.
The creative was designed to connect the FOX Sports, NFL, and Visa brands while maintaining a consistent visual identity across the campaign.
Keeping the theme consistent with campaign creative.